Market Insights Reports has added new statistical data to its repository titled as, Global United States Printed Signage Market. It provides the industry overview with market growth analysis with a historical & futuristic perspective for the following parameters; cost, revenue, demands, and supply data (as applicable). Furthermore, the report also sheds light on technological platforms, in addition to distinctive tools, and methodologies that will help to propel the performance of industries. The United States Printed Signage market report covers the post-COVID-19 impact on various regions and major countries and on the future development of the industry is pointed out.
The United States Printed Signage Market was valued at USD 10.59 billion in 2020 and is estimated to grow to USD 10.84 billion by 2026, at a CAGR of about 0.4% over the forecast period 2021 to 2026.
(Avail a Flat 25% discount on this report)
Click the link to get a Free Sample Copy of the Report:
Top Key Players in the Global United States Printed Signage Market is – Avery Dennison Corporation, – Sabre Digital Marketing, – James Printing & Signs, – Kelly Signs Inc., – Chandler Inc., – AJ Printing & Graphics Inc., – Southwest Printing Co., – Vistaprint ( Cimpress plc), – 3A Composites USA, Inc., – RJ Courtney LLC, and others.
Industry News and Update:
– March 2020: Neenah Inc, announced the launch of highly sustainable signage product called Neenah ImageMax Signage, It is a 100% paper-based and 100% blue bin recyclable wide format product designed for applications including retail’ point of purchase & point of sales signs, hanging signage, shelf-talkers, and directional signage. Further, the company claims that ImageMax would be able to accept a wide verity of design and printing techniques that styrene cannot.
Key Market Trends:
Printed Billboards are Expected to Witness Downfall
– Billboard advertising is considered to one of the most popular types of outdoor advertising owing to its sheer size and impact as there are typically deployed in high traffic areas such as expressways, highways wherein advertisers spend vast amounts of investments to grab the attention of consumers. The United States takes full advantage of the billboard advertising as an average American spends more than 70% of their day outside their homes, and every week 96% of those are exposed to advertisements while driving a vehicle.
– Also, the spending on advertisements in the United States is expected to reach close to USD 200 billion, making it the second to the largest contributor to the advertising industry, which is in China. However, with the growth of digital advertising in the country, the market for printed signage is steadily declining. Also, according to the OAA, the United States has started to adopt digital billboards from the year 2016, and it is estimated to have over 9,600 digital billboards installed across the country by the end of the year 2020.
– Further, Digital signage also gives flexibility to retailers, thereby enhancing customer engagement with the brand. Digital Signage also captures more views as compared to printed signage. The ability to change the content and schedule/arrange advertisements based upon the client’s requirement are the factors leading to the slowdown of the market studied.
– Additionally, Businesses are focused on spending on mobile advertising as customer engagement is maximum. Brands are inclined toward advertising their products online, and thereby increasing their online spendings. For instance, Adidas is expected to increase its online business from EUR 1 billion in 2016 to EUR 4 billion in 2020, through digital marketing, and the aforementioned factors are restraining the market’s growth.
United States Printed Signage Market Segmented by Region/Country: North America, Europe, Asia Pacific, Middle East & Africa, and Central & South America
Full Browse the report description and TOC:
source https://duchonsigns.wordpress.com/2022/03/13/united-states-printed-signage-market-2022-strategic-assessment-avery-dennison-corporation-sabre-digital-marketing-james-printing-signs-kelly-signs-inc/
No comments:
Post a Comment