
The outdoor LED display market analysis document represents a detailed collection of prioritized market definitions, industry scope and reach, and pivotal industry insights. Information about the many pitfalls of the market as well as the frequent challenges encountered by core industry players have been summarized in the report. That apart, the document also endorses details about the numerous driving parameters impacting the revenue landscape of this vertical.
On account of companies aiming to use attractive, eye-catchy, bright advertising displays & billboards, outdoor LED display market is set to generate highly lucrative business in the next few years. With an aim to attract the audience and stay on top of the competition, companies are increasingly turning toward LED powered advertising boards, perimeter boards, and scoreboards for marketing themselves and their products and services. The exponentially rising demand for wireless connections for high resolution signs and billboards will also help impel market, which was worth more than USD 2.5 billion in 2015.
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Outdoor LEDs come in a variety of color displays, namely tricolor, full color, and monochrome models. Undoubtedly, the full color model encompasses the best features and has the ability to depict colorful animations, images, and videos, subject to which full color outdoor LED display market will grow at a significant pace over 2016-2024. Even the tri-color display model is gaining remarkable prominence, pertaining to its rising adoption in scoreboards, digital signage, and perimeter boards. On account of the rapid development of digital signage market, tri-color industry is expected to register a CAGR of 22.3% over 2016-2024.
LED screens incorporating interactive visualization technology are forecast to be deployed increasingly across bus stops and train stations, owing to growing trend of utilizing high tech 3D powered interactive imaging. This trend is predicted to contribute heavily toward outdoor LED display market growth.
The entertainment sector, in the past few years, has been thriving solely by virtue of outdoor LEDs. These devices are being used for applications such as interactive floor displays and video walls for sports halls, multiplexes, gaming arenas, casinos, hotels, theme parks, and malls. The increasing usage of LED advertising for such popular commercial entertainment zones will impel outdoor LED display market globally.
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Countries forming a part of the APAC region have lately been organizing sporting events on a large scale, pertaining to which Asia Pacific outdoor LED display market will grow at a CAGR of 25% over 2016-2024. Having been valued for around USD 1 billion in 2015, this regional market has also been experiencing an exponential growth in the infrastructural sector, which will lead to widespread product demand in the years to come. China and India will be the key revenue pockets driving APAC industry.
Key companies include Electronic Displays, Panasonic, Barco NV, LG Electronics, Shenzhen Dicolor, Leyard Optoelectronic, Toshiba, Sony, Optoelectronics, Panasonic, Daktronics, and Lighthouse Technologies.
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