Ferguson also wanted to switch to a more reliable, cost-effective player platform. In addition, Ferguson needed a platform with scheduling functionality, capable of accommodating employee-focused content or customer-focused content on the same screens, depending on the time of day. Ferguson sought a platform that would allow them to professionally sell ad space to their vendor partners, ensuring Ferguson’s customers have access to information while creating a new revenue stream to offset the costs of the network.
The company also replaced all of its existing content players. Ferguson had the opportunity to leverage BrightSign players with the FWI Cloud. By enabling location-specific content contribution while still maintaining control of global messaging, the company ensures each location can update its screens with a list of scheduled appointments, special events and more.
After switching to BrightSign players, Ferguson saved more than $300,000 and improved uptime by 25%, according to the release.
BrightSign LLC, is headquartered in Los Gatos, California, with offices in Europe and Asia. FWI was founded in 2005 and is based in Denver.
source https://duchonsigns.wordpress.com/2022/01/25/innovative-signage-2022/
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