Sunday 30 January 2022

GiG signs platform agreement with retail player Rank Entertainment Holdings

Gaming Innovation Group Inc. (GiG) has today signed a long-term agreement with Rank Entertainment Holdings, for the provision of GiG’s iGaming platform technologies to power its continued growth worldwide, opening up new markets to the existing Marina888 brand.

The agreement will include the provision of GiG’s player account management (PAM), the delivery of the frontend, via the CMS, and managed services, including media and business operations. The agreement between GiG and Rank is based on a revenue share model and has a minimum duration of five years.

Rank Entertainment is a privately owned organisation with decades of retail experience and has recently established a solid online customer base. In addition, they have ongoing concerns and continued development in emerging markets, particularly in regulated regions of Africa with a total of 9 venues, with 4 others in the pipeline, and an operation in Nepal.

Rank intends to enhance its current online offering on behalf of its customers while retaining the ‘human touch’ and customer focus they have developed over the past 3 years. Utilising GiG’s platform technologies to advance their online offering with automation will augment their local brand presence, particularly via gamification and the use of GiG’s rules engine, Logic, to deliver a leading player experience in the region.

Asanga Warusavitharna, CEO of Rank said: “We are proud to have partnered with GiG in order to modernise our online offering and drive the brand internationally, in line with our retail concerns. Throughout the process, it was evident that this was a style of project that GiG had delivered several times, consistently outlining the best way to deliver from a technical and a services-driven perspective. We are very much looking forward to our long-term partnership and are excited to go on this journey with GiG”.

Richard Brown, CEO, said: “We are delighted to have partnered with Rank Entertainment, industry veterans with a solid reputation within the land-based casino market and beyond. It makes us very proud when a brand like Marina shows their belief in GiG’s technology combined with our managed services, which I believe is a strong testament to the way we demonstrate how a retail brand should strategically plan for its success online. We believe the vision that Rank Entertainment has with advancing on automation and player experience connects well with GiG’s B2B offering and strategy. We look forward to helping Rank to achieve its ambitions and powering its continued growth”.

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GAMBLING IN THE USA

Emerging Gambling Markets

Published 1 hour ago 

on January 10, 2022

ByGaspar Incze

Reading Time: 3 minutes

There’s no stopping the rapid rise of gambling markets and the unprecedented growth they’re witnessing within their respective sectors. The United States of America has long been burdened by-laws and legislation to prevent its citizens from placing wagers and gambling on casino games – with the exception of Nevada.

However, since 2018 when the U.S. supreme court abolished PASPA (Professional and Amateur Sports Protection Act), a significant number of states have adopted total legality of gambling online and in casinos.

Gambling culture has always existed in the U.S., and the black-market era is eventually becoming a thing of the past. Emerging gambling markets such as online wagering are still illegal in many states. Still, with an undeniably positive outcome on the economy, new regulations are coming to fruition in most regions.

Thanks to federal law, online sports betting has been illegal, and, surprisingly, America took a long time to alter this downfall. The lucrativeness of the gambling markets and potential revenue is what states have missed out on. Nevada, New Jersey and West Virginia have set the precedence, showing incredible revenue figures from markets such as online sports betting.

The state of Arizona is one of the most recent areas to adopt online gambling, and if you’re an Arizona native, you can take advantage of their welcome promo codes right now. Because of bonuses, greater populations, and already booming markets, Arizona, alongside New York, Maryland, North Carolina, and Indiana, are expected to enter the top 10 highest-grossing states inside this sector.

New York, in particular, has been predicted to develop into America’s number one gambling state, as they’ll transition into a complete gambling state in 2022. One factor in New York’s expected success is their bonus offers, which could provide customers with matched deposits as high as $5,000. In addition to the large bonuses, the sheer volume of gamblers in New York should assist their expected market dominance and the state’s willingness to introduce multiple licenses.

With that said, an outsider in America’s sister country, Canada, is likely to become the most significant player in 2022. Both gambling and iGaming markets in Ontario are seeing huge interest from brands and players alike. With a population nearing 16 million, sportsbooks, casino enthusiasts, and 80 something brands are hunting for a license within Ontario.

Fintan Costello, the manager of BonusFinder.com, said: “While the larger established U.S. states will continue to play a crucial role in stateside growth in 2022, our index shows that newly regulated markets such as New York and Maryland will outmuscle many others due to their immense player volume potential and highly competitive markets and bonuses which many simply don’t have right now.

While the new U.S. markets will be the benchmark for other emerging and existing states, nothing will compare to Ontario, which will explode when regulated in early 2022.

It’s already a booming market pre-regulation, but we fully expect it to significantly outperform any U.S. state by some distance and for brands to race to the border to secure a significant piece of the action.”

As of now, all U.S. states have the right to legalize gambling and sports betting to any level. Several gaming markets have jumped at the opportunity. These provinces are where you’ll need to be located if you want to participate in locally regulated sports betting, and most of them have/ or are in the process of adopting online gambling. The complete list of states with online gambling include:

  • Nevada
  • New Jersey
  • West Virginia
  • Pennsylvania
  • Rhode Island
  • Iowa
  • New York
  • Indiana
  • Oregon
  • Illinois
  • New Hampshire
  • Michigan
  • Washington D.C
  • Tennessee
  • Virginia
  • South Dakota
  • Connecticut
  • Arizona Wyoming

Of course, over 50% of American states now provide some form of sports wagering – the fastest growing sector within the gambling market. The states above have joined the online betting market or are close to, but we anticipate that by 2024, the majority of states in America will embark on claiming their piece of the pie. The potential profits from this sector cannot be ignored, so it’s no surprise that consideration has flared within so many regions in such little time.

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CENTRAL EUROPE

888sport Becomes an Official Partner of RB Leipzig

Published 3 hours ago 

on January 10, 2022

ByGeorge Miller

888sport Becomes an Official Partner of RB Leipzig

Reading Time: 2 minutes

RB Leipzig and 888sport – one of the world’s leading sports betting providers – have agreed a partnership which will last until at least 2023 and the partnership will begin at the Bundesliga home match against FSV Mainz 05. 888sport has become an Official Partner of the Red Bulls.

Alongside significant TV-relevant advertising presence (such as Cam Carpets next to the goals, LED-board animations), 888sports will primarily be present on our digital channels. As well as the branding at the stadium, 888sport will become the presenter of the RBL predictor game, which gives fans a chance to win special prizes such as signed shirts, VIP tickets and season tickets for next season over the course of the campaign.

This will be 888sport’s first involvement in the Bundesliga, which makes it crucial that the partnership is designed in a way which fits both parties’ brands. The positioning of the multiple award-winning sports betting provider is one which is based on a readiness to innovate and the resulting reputation as a pioneer in the technology sector. 888sport wants to expand further in the German market and its motto “Safer. Better. Together” demonstrates its commitment to safe and responsible sports betting.

Matthias Reichwald, Chief Commercial Officer of RB Leipzig:

“As in the rest of football, we are always looking to strengthen in the area of partnerships, especially those who fit our philosophy and orientation. We have found one of these in 888sport and we’re proud that 888sport sees us as a suitable partner for their first entry into the Bundesliga.

888sport is an established brand who would like to grow further on a national and international level, which exactly corresponds to our vision, and now we can take on this challenge together.”

Kieran Spellman, Vice President Head of 888sport:

“We are proud to announce this long-term partnership with RB Leipzig, one of the most ambitious football clubs in Europe, and become their official partner. The team has developed at a rapid pace and shown how you can climb to the very top of Europe playing attractive, offensive football, having already come second in the Bundesliga and reaching the Champions League round of 16 last season.

We can’t wait to support the club with their future development and do our part to help RB Leipzig continue to establish themselves as one of the top three teams in Germany. This comes alongside the regulation and successful licensing for 888sport in the German online sports betting market. This partnership is a signal of 888sport’s long-term commitment to Germany.”

Pedro Barreda, Director International Marketing & Head of Sponsorships of 888sport:

“We’re looking forward to working with RB Leipzig and to being part of their journey for at least the next one and a half years. 888 are a world leader in their field, and RB Leipzig are one of the top clubs in European football, so this partnership is a perfect fit and will strongly support us with our ambitious plans for the newly-regulated German sports betting market.”

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EVERYMATRIX PRESS RELEASES

OddsMatrix breaks EUR 100 million mark per month for total bets in Q4 2021

Published 4 hours ago 

on January 10, 2022

ByGeorge Miller

OddsMatrix breaks EUR 100 million mark per month for total bets in Q4 2021

Reading Time: < 1 minute

Leading iGaming platform provider EveryMatrix is pleased to announce record turnover for its sportsbook solution in Q4 of 2021.

OddsMatrix reached a great milestone in Q4 2021, surpassing a monthly average of over EUR 100 million total placed bets, almost double of Q4 2020.

OddsMatrix also received plenty of new and unique functionalities in 2021, such as the BetBuilder feature, available for seven sports with more to come, and a new Do It Yourself feature that allows operators to create their own tournaments, events, and odds.

The year’s final quarter also saw a massive increase in bettor engagement with FIFA and Basketball sports simulations. The overall increase in bettor engagement that our product experienced can be attributed to growing the existing clients and launching new ones.

OddsMatrix is the EveryMatrix sportsbook solution, designed to provide all the necessary tools to help operators expand their sports business and increase profits. It combines modern front-end and sophisticated back-office to offer complete customizability, support, and monitoring.

Ebbe Groes, Group CEO of EveryMatrix, says: “This is a great accomplishment for us, and the numbers don’t lie! OddsMatrix is a great product, and it’s performing even better than we forecasted.

“Our product experienced exponential growth in the recent years, and the talented OddsMatrix team is constantly at work to improve and expand upon what we achieved so far with the product.”

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source https://duchonsigns.wordpress.com/2022/01/30/gig-signs-platform-agreement-with-retail-player-rank-entertainment-holdings/

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